Tuesday, February 11, 2014

The San Pedro Foundation Logo

Lately, I have been working on a new logo for the San Pedro Foundation. As I was working on it I realized that the logo needs to exhibit characteristics of the island, education, and a foundation. Yes, we already have a logo, but then again, most people would admire a colorful logo. A logo that will attract the attention of the viewers and readers. A logo that as soon as you see it, you will know the meaning that it is trying to depict. This is the logo that we have:




After a few sketches I came up with the logo below:

What do you all think?

The palm trees, along with the sea and its sunset background gives it the characteristics of the island itself. The book and the three human clip art with graduation caps gives it an educational aura. Underneath it is the foundation. Are foundation images supposed to have only one layer? Does the amount of layers that the foundation image has matters? I am new to this so I am not so sure how many layers it is to have. I would really appreciate any opinions and comments in regards to the logo.

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